Drinks M&S Booklet
tâs always exciting when a client has a standalone project you can really craft.
This recent work for M&S was created for a cocktail booklet launching their new drinks branding. M&S has such a strong and established visual identity, so the challenge with any new product is to create something that stands out while still feeling unmistakably part of their world.
With great art direction, we played with light, colour and composition to give the drinks their own character. I think we crafted something that feels bold and fresh, but still recognisably M&S.
A real joy to shoot, with beautiful work from food and drink stylist Sieko Hatfield.
